Hairdo
hairdo.dk
Hairdo! is a Danish hair care brand offering environmentally-friendly grooming products for men, including organic hair waxes, clay waxes, fiber waxes, styling sprays, and beard care products. The store focuses on quality hair and beard maintenance solutions with an emphasis on sustainable, eco-conscious formulations.
Products
17
Collections
5
Pages
5
Blog Posts
6
CommerceRank Score
Overall store health assessment based on 5 key factors
37/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#7604 / 16375
Faster than 54% of stores
Beauty & Skincare Ranking
#318 / 859
Top 37% in category
Category Avg Performance
54
+6 above avg
Category Avg LCP
2.1s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#793 in Beauty & Skincare
Below 69% of stores
96% below average
17 products vs 445 avg
Faster than 63% of Beauty & Skincare stores
PageSpeed score: 60/100
No BNPL options
60% of Beauty & Skincare stores offer PayPal
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
96% below average
avg
92% below average
avg
85% below average
avg
88% below average
avg
Category Intelligence
How Hairdo compares to other beauty & skincare stores
0%
of Beauty & Skincare stores use this theme
Insights
- 60% of Beauty & Skincare stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 69% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
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About Hairdo
Hairdo is a beauty & skincare ecommerce store built on Shopify and operating in DK. The store currently offers 17 products organized across 5 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Hairdo uses the Pipeline theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Hairdo achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 73/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Hairdo has not implemented a third-party review platform. Compared to other beauty & skincare stores, 60% of beauty & skincare stores offer paypal
Competitive Positioning
Within the Beauty & Skincare category, Hairdo ranks #793 out of 1155 stores we track. This places them in the top 69% of beauty & skincare stores by product catalog size.
Last scanned
Feb 25, 2026
