Naylors
naylors.com
Naylors is a UK-based equestrian and country retailer with 46 physical stores, specializing in horse tack, saddlery, and riding apparel for women, men, and children. The store also stocks country clothing from brands like Ariat, Barbour, Dublin, and Joules, alongside pet supplies and outdoor gear.
Products
10,788
Collections
6,799
Pages
68
Blog Posts
203
CommerceRank Score
Overall store health assessment based on 5 key factors
70/100
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#13 in Sports & Outdoors
Top 1% of stores
1005% above average
10,788 products vs 976 avg
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
1005% above average
avg
4344% above average
avg
134% above average
avg
233% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Mar 2026
Top 10% largest catalog
Top 1% by catalog size
high
Strong content (203 blogs, 68 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Mature
Store Timeline & History
Mar 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Naylors
Naylors is a sports & outdoors ecommerce store built on shopify and operating in GB. The store currently offers 10,788 products organized across 6,799 collections, making it larger than average for the sports & outdoors category.
Theme and Design
Naylors uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Naylors uses TrustPilot for customer reviews and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Naylors ranks #13 out of 1076 stores we track. This places them in the top 1% of sports & outdoors stores by product catalog size.
Last scanned
Mar 10, 2026