Startfitness
startfitness.co.uk
Start Fitness is a UK-based supplier of running, cycling, and outdoor sports equipment. They offer a comprehensive range of athletic footwear including running shoes, spikes, and hiking boots, along with bicycles, GPS watches, and gym apparel from top brands such as adidas, Asics, Brooks, Saucony, Under Armour, and SCOTT.
Products
10,634
Collections
1,520
Pages
71
Blog Posts
53
CommerceRank Score
Overall store health assessment based on 5 key factors
70/100
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#15 in Sports & Outdoors
Top 1% of stores
990% above average
10,634 products vs 976 avg
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
990% above average
avg
893% above average
avg
145% above average
avg
13% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Mar 2026
Top 10% largest catalog
Top 1% by catalog size
high
Strong content (53 blogs, 71 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Mature
Store Timeline & History
Mar 2026
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About Startfitness
Startfitness is a sports & outdoors ecommerce store built on shopify and operating in GB. The store currently offers 10,634 products organized across 1,520 collections, making it larger than average for the sports & outdoors category.
Theme and Design
Startfitness uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Startfitness uses judge.me for customer reviews and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Startfitness ranks #15 out of 1076 stores we track. This places them in the top 1% of sports & outdoors stores by product catalog size.
Last scanned
Mar 10, 2026
