Oilcangrooming
oilcangrooming.com
Oil Can Grooming is a UK-based premium grooming brand offering carefully formulated beard oils, hair pomades, and styling products. The store also stocks leather goods and apparel as complementary offerings to their core beauty and grooming range.
Performance Needs Attention
This store scores 49/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
20
Collections
7
Pages
5
Blog Posts
17
CommerceRank Score
Overall store health assessment based on 5 key factors
56/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Beauty & Skincare Ranking
#6 / 859
Top 1% in category
Category Avg Performance
54
-5 below avg
Category Avg LCP
2.1s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.2s
Largest Contentful Paint
0.000
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
0.6s
First Contentful Paint
—
Time to First Byte
6.9s
Speed Index
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#16 in Beauty & Skincare
Top 1% of stores
96% below average
20 products vs 445 avg
Faster than 99% of Beauty & Skincare stores
PageSpeed score: 49/100
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
96% below average
avg
89% below average
avg
85% below average
avg
67% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Oilcangrooming
Oilcangrooming is a beauty & skincare ecommerce store built on shopify and operating in GB. The store currently offers 20 products organized across 7 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Oilcangrooming uses the Pipeline theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Oilcangrooming achieves a performance score of 49/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 70/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Oilcangrooming uses judge.me for customer reviews and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Beauty & Skincare category, Oilcangrooming ranks #16 out of 1155 stores we track. This places them in the top 1% of beauty & skincare stores by product catalog size.
Last scanned
Feb 22, 2026
