Philipjonesjewellery
philipjonesjewellery.com
Philip Jones Jewellery is an affordable UK designer jewellery brand offering a wide range of sterling silver, gold, and silver plated jewellery including necklaces, bracelets, earrings, rings, anklets, and customizable pieces, with specialized collections for weddings, birthstones, and personalization options.
Performance Needs Attention
This store scores 36/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
2,571
Collections
52
Pages
18
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
73/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 21 points below Jewelry & Accessories category average (57)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 24 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Jewelry & Accessories Ranking
#12 / 514
Top 2% in category
Category Avg Performance
57
-21 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.4s
Largest Contentful Paint
0.030
Cumulative Layout Shift
142ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#11 in Jewelry & Accessories
Top 2% of stores
234% above average
2,571 products vs 770 avg
Faster than 98% of Jewelry & Accessories stores
PageSpeed score: 36/100
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
234% above average
avg
4% above average
avg
6% above average
avg
88% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
Similar Jewelry & Accessories Stores
Other jewelry & accessories stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Philipjonesjewellery
Philipjonesjewellery is a jewelry & accessories ecommerce store built on shopify and operating in GB. The store currently offers 2,571 products organized across 52 collections, making it larger than average for the jewelry & accessories category.
Theme and Design
Philipjonesjewellery uses the Motion theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Philipjonesjewellery achieves a performance score of 36/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Philipjonesjewellery uses TrustPilot for customer reviews and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Jewelry & Accessories category, Philipjonesjewellery ranks #11 out of 679 stores we track. This places them in the top 2% of jewelry & accessories stores by product catalog size.
Last scanned
Feb 23, 2026