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Roadid

shopify

roadid.com

ROAD iD is a premier brand specializing in wearable ID tags and bracelets designed for runners, cyclists, hikers, and outdoor enthusiasts. The store offers multiple wearing styles including wrist bands, wearable tech integrations, neck wear, and shoe attachments, along with medical ID options and accessories.

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Products

114

Collections

122

Pages

177

Blog Posts

1,004

CommerceRank Score

Overall store health assessment based on 5 key factors

D

50/100

catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Add a reviews platform to build customer trust

Store Audit

Actionable insights compared to 1076 Sports & Outdoors stores

#508 in Sports & Outdoors

Above average (top 47%)

88% below average

114 products vs 976 avg

Category Benchmarks

Compared to 1076 stores in Sports & Outdoors

Products114 / avg 976

88% below average

avg

Collections122 / avg 153

20% below average

avg

Pages177 / avg 29

510% above average

avg

Blog Posts1,004 / avg 61

1546% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

New (< 3 months)

Since Feb 2026

Market Position

Above average catalog size

Top 47% by catalog size

Content Investment

high

Strong content (1004 blogs, 177 pages)

Tech Stack Maturity

Developing stack

No review platform (29% of category uses one)

Business Sophistication

Developing

International

Store Timeline & History

Feb 2026

114 products122 collections177 pages1,004 blogs

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About Roadid

Roadid is a sports & outdoors ecommerce store built on shopify and operating in NO. The store currently offers 114 products organized across 122 collections, making it comparable in size for the sports & outdoors category.

Theme and Design

Roadid uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, Roadid has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Sports & Outdoors category, Roadid ranks #508 out of 1076 stores we track. This places them in the top 47% of sports & outdoors stores by product catalog size.

Last scanned

Feb 25, 2026

Roadid | Sports & Outdoors Store Analysis | CommerceRank