Smalldogsilver
smalldogsilver.co.uk
Small Dog Silver is a handmade jewelry brand from Shropshire specializing in bespoke pieces crafted from silver, gold, and stone. Their collections are inspired by nature and folklore, featuring themed ranges such as Corvids, Hares, and DappleDark, with products including necklaces, rings, earrings, and wrist adornments.
Products
173
Collections
18
Pages
12
Blog Posts
25
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Jewellery & Watches Ranking
#1 / 758
Top 0% in category
Category Avg Performance
57
-6 below avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
4.7s
Speed Index
Store Audit
Actionable insights compared to 1082 Jewellery & Watches stores
#6 in Jewellery & Watches
Top 1% of stores
78% below average
173 products vs 802 avg
Faster than 100% of Jewellery & Watches stores
PageSpeed score: 51/100
Category Benchmarks
Compared to 1082 stores in Jewellery & Watches
78% below average
avg
75% below average
avg
57% below average
avg
46% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
low
Basic content (12 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Smalldogsilver
Smalldogsilver is a jewellery & watches ecommerce store built on shopify and operating in GB. The store currently offers 173 products organized across 18 collections, making it comparable in size for the jewellery & watches category.
Theme and Design
Smalldogsilver uses the Craft theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Smalldogsilver achieves a performance score of 51/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Smalldogsilver has not implemented a third-party review platform and offers PayPal, Klarna, Afterpay, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Jewellery & Watches category, Smalldogsilver ranks #6 out of 1082 stores we track. This places them in the top 1% of jewellery & watches stores by product catalog size.
Last scanned
Feb 22, 2026
