Thecuppa
thecuppa.co.uk
Cuppa is a UK-based homeware retailer specializing in colorful ceramic mugs with distinctive square handles. The brand focuses on durable, aesthetically-designed drinkware for tea and coffee enthusiasts, marketed as everyday kitchenware and gift items with an emphasis on sustainable, low-waste packaging.
Products
17
Collections
3
Pages
16
Blog Posts
18
CommerceRank Score
Overall store health assessment based on 5 key factors
49/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Homeware Ranking
#1 / 457
Top 0% in category
Category Avg Performance
58
+8 above avg
Category Avg LCP
2.0s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.8s
Largest Contentful Paint
0.000
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
1.2s
First Contentful Paint
784ms
Time to First Byte
5.6s
Speed Index
Store Audit
Actionable insights compared to 673 Homeware stores
#2 in Homeware
Top 0% of stores
98% below average
17 products vs 898 avg
Faster than 100% of Homeware stores
PageSpeed score: 66/100
Category Benchmarks
Compared to 673 stores in Homeware
98% below average
avg
96% below average
avg
20% below average
avg
38% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (16 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Homeware Stores
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About Thecuppa
Thecuppa is a homeware ecommerce store built on shopify and operating in IE. The store currently offers 17 products organized across 3 collections, making it comparable in size for the homeware category.
Theme and Design
Thecuppa uses the Rise theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Thecuppa achieves a performance score of 66/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Thecuppa has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Homeware category, Thecuppa ranks #2 out of 673 stores we track. This places them in the top 0% of homeware stores by product catalog size.
Last scanned
Feb 22, 2026
