Underscore Theme Store Examples & Performance Data

How many stores use Underscore theme?

Currently, 6 Shopify stores are using the Underscore theme. Underscore's popularity is strongest among gifts & hampers and homeware stores, where it has proven effective for product presentation and conversion. The theme's adoption rate indicates strong merchant satisfaction and ongoing developer support, meaning you can expect continued updates and a wealth of customization resources from the Shopify community.

What is the average performance for Underscore?

Based on 3 tested stores, the average PageSpeed performance score for Underscore is 45/100. Performance varies significantly among Underscore stores, ranging from 30 to 75+ depending on optimization. Success requires attention to image sizes, app selection, and custom code efficiency. Review our top-performing stores above for implementation best practices.

Which categories use Underscore most?

The top categories using Underscore are: Gifts & Hampers, Homeware, Luggage & Travel Accessories, General, and Sports & Fitness. With 17% of Underscore stores in gifts & hampers, the theme is particularly well-suited for this vertical's product presentation needs. Browse our gifts & hampers stores to see how successful merchants in that category implement Underscore.

Is Underscore good for large catalogs?

Yes, Underscore handles large catalogs well. The average store has 1,371 products, with 40% of stores managing 1,000+ SKUs. For large catalogs, ensure you're using the theme's built-in filtering, consider lazy loading for collection pages, and test navigation performance with your full product set before launching.

Where can I see real Underscore examples?

Above this FAQ, you'll find 6 live Shopify stores currently using Underscore. Each listing shows performance scores, product counts, category, and tech stack. Click any store for detailed analytics including Core Web Vitals breakdowns, category rankings, and what review platforms and payment providers they use. For direct comparison, use our comparison tool to evaluate Underscore stores side-by-side, or check our theme detector to analyze any Shopify store's setup.

How does Underscore compare to other themes?

Compare Underscore against alternatives using our theme comparison table above, which shows store counts, performance scores, and catalog sizes. You can also use our theme comparison tool for detailed side-by-side analysis of any two themes.

The Underscore theme is a Shopify theme used by 6 stores. It is particularly popular among gifts & hampers and homeware stores.

Performance

Based on our analysis of 3 stores using Underscore, the average PageSpeed performance score is 45/100. Performance varies significantly between stores, indicating that implementation quality and customizations heavily impact speed.

Best For

Underscore is well-suited for gifts & hampers, homeware and luggage & travel accessories stores. The average store using this theme has 1,371 products, making it suitable for larger catalogs.

Comparing Themes

When choosing a Shopify theme, consider factors like performance scores, design flexibility, and how well it serves your specific category. Use our store comparison tool to see how stores using Underscore compare to others, or browse the theme directory to see what's gaining popularity.

Explore More Themes

Browse other popular Shopify themes: Dawn, Debut, Impulse, Minimal, Supply, or view the full theme directory.