Bumbleride
bumbleride.com.au
Bumbleride Australia sells affordable, non-toxic prams and strollers designed with environmental sustainability in mind. The store offers multiple stroller models (Era, Indie, Speed, and Indie Twin) along with complementary products including bassinets, car seat adapters, organic cotton accessories, and spare parts.
Performance Needs Attention
This store scores 47/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
46
Collections
19
Pages
24
Blog Posts
35
CommerceRank Score
Overall store health assessment based on 5 key factors
59/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 25 Feb 2026
Overall Ranking
#12626 / 16375
Faster than 23% of stores
Baby & Kids Ranking
#313 / 402
Top 78% in category
Category Avg Performance
56
-9 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 575 Baby & Kids stores
#374 in Baby & Kids
Below 65% of stores
92% below average
46 products vs 612 avg
Slower than 78% of Baby & Kids stores
PageSpeed score: 47/100
Category Benchmarks
Compared to 575 stores in Baby & Kids
92% below average
avg
80% below average
avg
26% above average
avg
6% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Reviews Platform
Stamped
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 65% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Bumbleride
Bumbleride is a baby & kids ecommerce store built on Shopify and operating in IE. The store currently offers 46 products organized across 19 collections, making it comparable in size for the baby & kids category.
Theme and Design
Bumbleride uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Bumbleride achieves a performance score of 47/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 86/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Bumbleride uses Stamped for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Baby & Kids category, Bumbleride ranks #374 out of 575 stores we track. This places them in the top 65% of baby & kids stores by product catalog size.
Last scanned
Feb 25, 2026
