Ridgelineclothing
ridgelineclothing.co.uk
Ridgeline of New Zealand is an official retailer of Ridgeline outdoor clothing and gear, specializing in performance-focused apparel designed for outdoor work and recreation. Their product range includes waterproof jackets, fleece layers, trousers, ponchos, and accessories engineered for warmth, durability, and functionality in demanding outdoor conditions.
Performance Needs Attention
This store scores 41/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
371
Collections
70
Pages
22
Blog Posts
7
CommerceRank Score
Overall store health assessment based on 5 key factors
69/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 15 points below Sports & Outdoors category average (56)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#13831 / 16375
Faster than 16% of stores
Sports & Outdoors Ranking
#599 / 716
Top 84% in category
Category Avg Performance
56
-15 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.3s
Largest Contentful Paint
0.040
Cumulative Layout Shift
107ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#315 in Sports & Outdoors
Above average (top 29%)
62% below average
371 products vs 976 avg
Slower than 84% of Sports & Outdoors stores
PageSpeed score: 41/100
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
62% below average
avg
54% below average
avg
24% below average
avg
89% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Above average catalog size
Top 29% by catalog size
low
Basic content (22 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Ridgelineclothing
Ridgelineclothing is a sports & outdoors ecommerce store built on shopify and operating in GB. The store currently offers 371 products organized across 70 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Ridgelineclothing uses the Prestige theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Ridgelineclothing achieves a performance score of 41/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 88/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Ridgelineclothing uses judge.me for customer reviews and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Ridgelineclothing ranks #315 out of 1076 stores we track. This places them in the top 29% of sports & outdoors stores by product catalog size.
Last scanned
Feb 20, 2026
